SBUX · Business segments
Starbucks (SBUX) revenue by segment
Where Starbucks’s revenue comes from, as reported in its SEC filings.
Latest quarter: June 28, 2026
Total revenue on the income statement: $9.32B.
Revenue by Geography
| Line | Revenue | Share |
|---|---|---|
| United States | $7.38B | 79.2% |
| Non-US | $1.87B | 20.1% |
| China | $68.7M | 0.7% |
Revenue by Product
| Line | Revenue | Share |
|---|---|---|
| Beverage | $5.44B | 58.4% |
| Other Products | $2.02B | 21.6% |
| Food | $1.86B | 20.0% |
Revenue by Segment
| Line | Revenue | Share | Operating income | Margin |
|---|---|---|---|---|
| North America | $7.4B | 79.5% | $1.01B | 13.6% |
| International | $1.32B | 14.2% | $252.8M | 19.1% |
| Channel Development | $587.9M | 6.3% | $306.2M | 52.1% |
Latest year: September 28, 2025
Total revenue on the income statement: $37.18B.
Revenue by Geography
| Line | Revenue | Share |
|---|---|---|
| United States | $27.12B | 72.9% |
| Non-US | $6.9B | 18.6% |
| China | $3.16B | 8.5% |
Revenue by Segment
| Line | Revenue | Share | Operating income | Margin |
|---|---|---|---|---|
| North America | $27.37B | 73.9% | $3.16B | 11.5% |
| International | $7.82B | 21.1% | $950M | 12.1% |
| Channel Development | $1.87B | 5.0% | $885.1M | 47.3% |
Revenue by Product
| Line | Revenue | Share |
|---|---|---|
| Beverage | $22.54B | 60.6% |
| Other Products | $7.59B | 20.4% |
| Food | $7.05B | 19.0% |
Reading notes
Share is each line’s part of that breakdown. Margin is the company’s reported segment operating income divided by that segment’s revenue. Companies define segment profit differently and may re-cut segments over time, so a company’s lines can differ between years. Breakdowns that do not add up to within 5% of reported revenue are left out.