ZG · Company KPIs
Zillow (ZG) KPIs
Visits, Multifamily rental properties advertising, Purchase loan origination volume. As reported in SEC filings, with the source line for each figure.
Visits
2.1B for the period ended Dec 31, 2025
The company’s definition: We define a visit as a group of interactions by users with our Zillow, Trulia and StreetEasy mobile apps and websites.
Source
| Period ended | Figure | Filing text |
|---|---|---|
| Dec 31, 2025 | 2.1B | Visits (1) · 2,103 · 2,057 · 2% · 9,593 · 9,308 · 3%8-K filed 2026-02-10 |
| Sep 30, 2025 | 2.55B | Visits (1) · 2,546 · 2,440 · 4% · 7,490 · 7,251 · 3%8-K filed 2025-10-30 |
| Jun 30, 2025 | 2.59B | Visits (1) · 2,590 · 2,495 · 4% · 4,944 · 4,811 · 3%8-K filed 2025-08-06 |
| Mar 31, 2025 | 2.35B | Visits · 2,276 · 2,354 · (3)%10-Q filed 2026-05-06 |
| Dec 31, 2024 | 2.06B | Visits (1) · 2,103 · 2,057 · 2% · 9,593 · 9,308 · 3%8-K filed 2026-02-10 |
| Sep 30, 2024 | 2.44B | Visits (1) · 2,546 · 2,440 · 4% · 7,490 · 7,251 · 3%8-K filed 2025-10-30 |
| Jun 30, 2024 | 2.5B | Visits (1) · 2,590 · 2,495 · 4% · 4,944 · 4,811 · 3%8-K filed 2025-08-06 |
Multifamily rental properties advertising
79,000 at Jun 30, 2026
The company’s definition: Zillow Rentals defines “multifamily” properties as those with 25 or more units.
Source
| Period ended | Figure | Filing text |
|---|---|---|
| Jun 30, 2026 | 79,000 | the number of multifamily properties advertising across Zillow reaching 79,000 at the end of Q2 — an increase of 15,000 properties, or 23%, from the end of Q2 2025.8-K filed 2026-08-05 |
| Mar 31, 2026 | 76,000 | We reached an all-time high of 76,000 multifamily properties as of the end of Q1, up from 55,000 properties a year ago.8-K filed 2026-05-06 |
| Dec 31, 2025 | 72,000 | the number of multifamily properties advertising across Zillow reaching 72,000 at the end of 20258-K filed 2026-02-10 |
| Sep 30, 2025 | 69,000 | the number of multifamily properties advertising across Zillow reaching 69,000 at the end of Q3 — an increase of 22,000 properties, or 47%, from 47,000 properties at the end of Q3 2024.8-K filed 2025-10-30 |
| Jun 30, 2025 | 64,000 | We continue to grow our multifamily rentals marketplace, with the number of multifamily properties advertising across Zillow reaching 64,000 at the end of Q2 — an increase of 20,000 properties, or 45%, from 44,000 properties at the end of Q2 2024.8-K filed 2025-08-06 |
| Mar 31, 2025 | 55,000 | We reached an all-time high of 76,000 multifamily properties as of the end of Q1, up from 55,000 properties a year ago.8-K filed 2026-05-06 |
| Sep 30, 2024 | 47,000 | the number of multifamily properties advertising across Zillow reaching 69,000 at the end of Q3 — an increase of 22,000 properties, or 47%, from 47,000 properties at the end of Q3 2024.8-K filed 2025-10-30 |
| Jun 30, 2024 | 44,000 | We continue to grow our multifamily rentals marketplace, with the number of multifamily properties advertising across Zillow reaching 64,000 at the end of Q2 — an increase of 20,000 properties, or 45%, from 44,000 properties at the end of Q2 2024.8-K filed 2025-08-06 |
Purchase loan origination volume
$1.54B for the period ended Dec 31, 2025
The filings read for this page do not define this measure.
| Period ended | Figure | Filing text |
|---|---|---|
| Dec 31, 2025 | $1.54B | Purchase loan origination volume · $1,538 · $923 · 67% · $4,721 · $3,092 · 53%8-K filed 2026-02-10 |
| Sep 30, 2025 | $1.28B | Purchase loan origination volume · $1,276 · $812 · 57% · $3,183 · $2,169 · 47%8-K filed 2025-10-30 |
| Jun 30, 2025 | $1.12B | Purchase loan origination volume · $1,116 · $756 · 48% · $1,907 · $1,357 · 41%8-K filed 2025-08-06 |
| Mar 31, 2025 | $791M | Purchase loan origination volume · $1,548 · $791 · 96%10-Q filed 2026-05-06 |
| Dec 31, 2024 | $923M | Purchase loan origination volume · $1,538 · $923 · 67% · $4,721 · $3,092 · 53%8-K filed 2026-02-10 |
| Sep 30, 2024 | $812M | Purchase loan origination volume · $1,276 · $812 · 57% · $3,183 · $2,169 · 47%8-K filed 2025-10-30 |
| Jun 30, 2024 | $756M | Purchase loan origination volume · $1,116 · $756 · 48% · $1,907 · $1,357 · 41%8-K filed 2025-08-06 |
Reading notes
Figures are shown as first reported. If a later filing prints a different figure for the same period, both appear. A figure marked ≈ or shown in words is how the company itself states it, not an estimate of ours. Companies change definitions over time, so compare periods with the quoted definition in mind. Periods that failed our checks are left out, so gaps are expected.